Le concept de transmission dans la recherche marketing

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https://hal.univ-brest.fr/hal-02475075
Contributor : Samuel Guillemot <>
Submitted on : Tuesday, February 11, 2020 - 5:55:36 PM
Last modification on : Tuesday, February 25, 2020 - 8:08:09 AM

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  • HAL Id : hal-02475075, version 1

Citation

Samuel Guillemot. Le concept de transmission dans la recherche marketing. 30ème congrès de l’Association Française de Marketing, May 2014, Montpelier, France. ⟨hal-02475075⟩

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